Councillor Norm Kelly Pairs With Great Lakes Brewery to #RockThePlate at Brewers Plate

Former Acting Mayor of the City of Toronto and Twitter star brewing his own beer for charity –
On Tuesday April 26, Toronto City Councillor and former Acting Mayor, Norm Kelly, joined Great Lakes Brewery (GLB) in beautiful Etobicoke to brew his own beer for charity. The beer, an easy drinking, yet hop forward pilsner, (the name is still in the works), will make its debut at the annual Brewers Plate event on May 18th at the Corus building on Queen’s Quay with Councillor Kelly pouring the first sample at the event. in support of War Child Canada. Attendees of Brewers Plate will also have the chance to bid on brewing the next batch of Norm’s beer – with the 6Dad himself! Exclusive beer tasting and a super exclusive brewing experience can be yours at Brewers Plate 2016!
“We are thrilled to be working with Councillor Norm Kelly for this years Brewers Plate,” stated
Peter Bulut, Owner and President of GLB. “It’s such a great event with a great cause and we’re
excited to get the Councillor into the brewhouse to craft up his own unique beer.”
Individuals in attendance will be afforded the opportunity to bid on an auction prize that GLB
donates each year. That prize consists of a personal brew day at GLB with Councillor “Norm,
#6Dad” Kelly for a date to be determined in the fall. The proceeds from the auction prize will be
donated to WAR CHILD CANADA, which is the beneficiary charitable organization for the 2016
Brewers Plate.
“Known for its abundant creativity and vibrancy, The City of Toronto has become one of the
premier cities of the world. The craft beer industry is an excellent example of these exciting
changes and I’m delighted its members have teamed up with a worthy cause, War Child, to
bring this fun event to the public,” said Councillor Kelly.


In the past, individuals who’ve attended the Brewers Plate have had the opportunity to bid on
brew days with former Toronto Mayor’s David Crombie and David Miller and current Mayor John
Tory. All proceeds from the successful bidder are donated to charity and the winning individual
not only gets to come to the brewery to brew their own personal beer with the Toronto
personality, but gets to keep the final bottled product, complete with their own custom label and
name and get to enjoy some fresh GLB beer straight from the source.
“The Brewers Plate is the perfect venue to showcase this one-of-a-kind collaboration between
GLB and Councillor Norm Kelly. Not only will guests have the exclusive opportunity to sample
this beer, but also have the chance to support War Child Canada with a bid to experience an
actual brewing day with the Councillor” said Les Murray, President of Beerlicious, the operator
of Brewers Plate.
“The brewery loves the Councillor’s enthusiasm in his approach to his work at City Hall, his
social media presence, and his deep love for the city of Toronto. Since we go about our
business in the same manner, we thought this partnership makes sense and we couldn’t be
happier to have the Councillor’s full support in making this happen,” said Bulut.

About Great Lakes Brewery
A fiercely independent owned and operated brewery, Great Lakes recently celebrated 29 years
in the craft beer business, making them one of the oldest craft breweries in Ontario. Named the
2013 & 2014 Canadian Brewery of the Year and 2014 and 2015 Ontario Craft Brewery of the
Year, Great Lakes specializes in producing flavourful beers that will be sure to awaken your
taste buds with each sip. From unique seasonal ales and premium lagers to our Project X and
Tank Ten Series beers, we produce a variety of products to be enjoyed by everyone!

About Councillor Norm Kelly
Councillor Norm Kelly is a City Councillor for the communities of Scarborough Agincourt, Ward
40. He was appointed the deputy mayor of Toronto in the summer of 2013. Shortly thereafter, he
became acting Mayor for the final year of the term.

About Brewers Plate
The Brewers Plate on Wednesday, May 18, is a celebration of local chefs, local food and local
beer. It’s an indulgent evening featuring unlimited sampling of collaborations between renowned
rock star chefs and Ontario brewers. Now in its ninth year, this charitable event is a one-of-akind
tasting experience wrapped in a rock and roll theme supporting War Child Canada. Guest
are encouraged to dress up their favourite concert or band T-shirt and enjoy DJ sets from
Brendan Canning, founding member of Broken Social Scene. Early Bird tickets are $75 and
available at http://www.brewersplatetoronto.org/

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General Media Inquiries:

Jon Sinden
jon@beerlicious.ca

 

Past Media Coverage:

Craft beer in Toronto by Chris Lowry – Read article here

Treehugger interview with Founding Director Chris Lowry – Watch video here

2012 Brewers Plate Event Video – Watch video here

Interview with Jamie Kennedy – Watch interview here

Beer Blog – April 12 – Read blog post here

Toronto Beer Blog – March 28 – Read blog post here

The Grid TO – online/print – April 19 – Read article here

World of Beer – Read article here

SNAP Downtown Toronto – Read article here

Toronto Life – April 20 – Read article here

Good Food Revolution – March 22 – Read article here

Saintjohnswort.ca – April 12 – Read article here

TreeHugger.com – April 5 – Read article here

The National Post – April 15 – Read article here

The Star – April 18 – Read article here